Manchester United in Sponsorship Deal With Bwin
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Manchester United in sponsorship deal with Bwin
16 August 2012
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Manchester United has actually signed a three-year sponsorship handle sports betting company Bwin for a concealed amount, making it the club's "main online video gaming and wagering partner".
Bwin is the t-shirt sponsor of Real Madrid and a partner to Bayern Munich.
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Recently, United floated its shares on the US stock market, raising $233m (₤ 150m), less than initially hoped.
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The flotation values the club at more than $2.3 bn, making it among the most significant sports clubs in the world.
Last month, the yohaig code club signed a t-shirt sponsorship bet9ja's welcome offer with US vehicle brand name Chevrolet which will start in the 2014-15 season.
Manchester United now has 28 various sponsors, external, with Aon the club's primary t-shirt sponsor.
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'Great opportunity'
"As Europe's leading online sports wagering operator, football is essential to our long-term success, comprising approximately half of our total sports betting revenue of 261m euros ($320m; ₤ 204m) in 2011," Teufelberger, co-chief executive of Bwin's moms and dad business, Bwin.party.
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"Man Utd has 569 million fans beyond Europe, supplying us with a great chance to provide jointly created and ingenious products in nations that do not yet allow genuine cash online sports wagering," he stated.
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Manchester United has been managed considering that 2005 by the Glazer household, the billionaire US sports financiers who likewise own the Tampa Bay Buccaneers American football franchise.
About half of the yohaig code $233m that the club raised from its flotation will go to paying off the club's financial obligations, with the rest going to the Glazers.
Shares in the club closed down at $13.77 in New York, closing below their flotation price of $14 for the very first time.
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